The Client
RockStar 101’s mission is to empower children of all ages with and through the use of the universal language: music. Through self-expression, their all-inclusive programs help build good and strong character by instilling confidence, teamwork and the importance of legacy, all in a high-energy FUN atmosphere, by emphasizing to children that their voice matters, and assisting them to ensure they are heard.
The Challenge
- Redesign design website
- SEO friendly – the website will be optimized for the search engines.
- Ability to change menu items from back end.
- SEO & Analysis.
- Creation of request forms – saved to the database as well as email to admin.
Technology & Tools
The Solution
- Website redesign with a high quality and clean web design theme & layout.
- Back end admin area where menus, links and general information can be updated as needed by authorized company administrators.
- Website Links (8-10) – The client is able to insert/modify/delete links in real time in word pad style.
- Google Analytics control panel – quick analytics from Google analytics right from the CMS control panel.
- Optimization of images to reduce loading time
- Creating a clean design, placing more emphasis on content.
- Feedback form -Customer Feedback form with Captcha Validation
- SEO Breadcrumbs – Breadcrumbs provide links back to each previous page the user navigated through to get to the current page or—in hierarchical site structures—the parent pages of the current one. Breadcrumbs provide a trail for the user to follow back to the starting or entry point.
- Provide greater device accessibility through Responsive Web Design.
- Provide organic SEO search results and boost overall conversion.